Master online advertising for free
Learn to create high-performing ad campaigns on Facebook and TikTok. Complete trainings to boost your business.
+10K
Trained learners
+3
Free trainings
98%
Satisfaction rate
24/7
Unlimited access
100% free trainings
Complete trainings to master advertising on the most performing platforms.
Master ad poster and video creation with AI
Learn to design advertising posters and videos with AI, from visual identity all the way to the complete campaign.
What you’ll learn
- Brand visual identity
- AI-powered poster design
- Ad video generation
- End-to-end ad campaign
TikTok content creation training
Learn how TikTok works and understand the essential basics for creating content that can gain more visibility.
What you’ll learn
- Video storytelling
- Editing on mobile and desktop
- Trends and viral formats
- Content strategy
Getting started with TikTok advertising
Discover the essential basics of TikTok advertising in Africa and learn how to launch your first campaigns effectively.
What you’ll learn
- Ad content creation
- Audience targeting
- Campaign optimization
- Performance tracking
Getting started with Facebook advertising
Learn the essential basics of Facebook advertising to understand how it works and define your first advertising objectives.
What you’ll learn
- Campaign creation
- Advanced targeting
- Retargeting
- Data analysis
Learn from experts
Recognized professionals in their field, with exceptional hands-on experience.
Ange Marius Lekpea
Marketer & Trainer
+6
Years of Experience
+2K
Students
+50
Certifications
Joel Toulan
Professional video editor
+4
Years of Experience
+8K
Students
+1K
Videos created
Cajus Agoua
Digital advertising specialist
+5
Years of Experience
+5K
Students
+300
Campaigns
Soola Godwin Omozopia
Client acquisition expert
+5
Years of Experience
+10K
Students
+500
Campaigns
What our learners say
The feedback from those who completed our trainings.
I tripled my sales in one month thanks to the Facebook Ads training. The strategies are clear and truly effective.
Aminata D.
E-commerce owner
I manage my TikTok campaigns independently and my acquisition costs have dropped by half. Top training.
Koffi M.
Entrepreneur
Each step is explained simply. I applied the techniques immediately with results from the first week.
Fatou S.
Community manager
A free training with so much value is rare. I learned to target the right audience and optimize my budget.
Ibrahim K.
Online seller
My TikTok videos went from 200 to 5,000 average views. The content creation training changed everything.
Blessing O.
Content creator
Retargeting transformed my business. I find my visitors again and convert them. Thank you laPub enLigne.
Moussa T.
E-commerce owner
Frequently asked questions
Yes. Every laPub enLigne training is free to access, with no credit card and no subscription. Just create an account on the store to get in.